We  make  it simple  to  get ready  to  vote

Motivote uses behavioral science to help you get ready to vote and build civic habits.

In behavioral science, "friction" slows down or prevents behavior.

Voting in the US is a high-friction process.

We believe democracy works best when everyone participates. Stronger civic engagement means stronger communities.


But each year, millions of would-be voters don't cast ballots due to reasons like missed deadlines, busy schedules and confusion and procrastination. In short, being human.

Motivote helps voters overcome "friction" in the voting process with planning tools, reminders, and gamification. It's all based in behavioral research on the best ways to build habits.


We partner with college and universities, nonprofits, and brands to simplify the voting process and build cultures of participation.

Digital Tool

Motivote offers a creative approach to election readiness and civic engagement.


The web-based, mobile-friendly tool (nothing to download) is branded for partner organizations, who roll out Motivote to their communities.


It's 100% focused on the behavior of voting, not who you vote for. Read More →